Print Design
Illustration
Generali is an established insurance company that stands at the forefront of the industry.
In connection to end of the year, they needed a card expressing gratitude to their partners and clients.
WMC/GREY
New Year PF Card
By effectively transforming the brand's traditionally serious color palette into a playful minimalist design, we've created a card that speaks volumes. The pure white represents white snow, while bold red, the brand's primary color, elegantly frames the typography and company logo. The custom-made illustration was skillfully crafted imitating paper cut technique, portraying a snowy landscape that echoes the season's sentiments.